People are passionate about all sorts of causes, from environmental issues to animal rights. Maybe you have an organization or belief that you trust in and keep tabs on. It’s important to know what’s going on with your mission, but when it comes to having your voice heard on a specific topic, things get a little trickier.
In the world of politics and decision-makers, contacting the right people can be difficult and time consuming. One way to circumvent the long process of calling an office time and again is to simply send a letter. Yes, you’ll probably still have to wait a while to hear back, but it gives you an outlet for voicing your concerns and drawing attention to a specific topic.
Lobbying letter tips
Composing a letter to a legislator or another person in power has to be done right. You can’t just sit down and write out all of your thoughts and feelings. This not only appears unprofessional, but will probably turn out way too long – you should try to keep your message to one page. Business leaders tend to be busy [Reword something like: and may not have enough time to read through a five-page letter].
Other letter tips include:
- Get to the point: Long-winded introductions are unnecessary. Start off your letter by stating exactly what you’ll be addressing in your message.
- Ask a specific question: Address a question to your reader about your cause. Directing a specific inquiry to the person will increase your chances of receiving a response.
- State your concerns: Explain why you’re unhappy about the situation surrounding your cause and list your concerns. Try to give evidence to back up your statements, as well. This will show you’ve done your research and will help the reader take you more seriously.
- Stay polite: If something has happened that you’re really upset about, venting in the letter won’t do you much good. Most likely, your message will quickly be put in the trash and your concerns written off as an overreaction. No matter how frustrated you are, keep your language polite and courteous.
- Send a thank you card: If you do hear back from the people you wrote to, don’t forget to send thank you cards. It will make communication even better the next time you write with a concern.
Success in the news
If you think letter writing is an outdated mode of lobbying, think again. In October, 2015, two elementary school sisters wrote to the president about their concerns for the nation. Their goal was to receive a letter back, but instead they got much more.
The sisters were actually invited to the White House to visit President Barack Obama. To make their trip even more worth while, the girls collected hundreds of letters from their fellow classmates to deliver to when they visited.
Now, this sort of attention doesn’t happen all of the time, but when it does, it’s definitely worth the effort you put into composing your letter. Stay tenacious for your cause and hopefully you’ll make an impact like these young girls.